Having an idea of who you would like reading your novel is an excellent way to help you shape the content of your story. Your intended audience will help you know where your writing will fit in the pantheon of literature.   I was recently helping a client with his finished novel when we began a long, detailed discussion about into what genre it fit. I asked him who he thought would be his intended audience. The answer he gave was that he wrote it for himself without really thinking about who would be reading it. Writing for ourselves is a very common way to motivate us to finish writing. After all – we are the very first audience for the novel, right? However,…